On September 25th, the ROOFTOP of our oxxeo building will once again set the stage for an unforgettable day of sport, commitment, and solidarity.
For the second year, Gmp joins the #RetoPichón, a charitable initiative that combines effort, teamwork, and a very special goal: improving the quality of life of people with autism and their families. In 2025, we will lace up our running shoes again to literally run for a more inclusive world.
What is #RetoPichón?
#RetoPichón is a charitable action led by athlete Juan Luis Muñoz Escassi from Seville. Every year, he takes on a sports challenge to raise awareness of and support various social causes. Over its editions, this initiative has mobilized companies, foundations, and individuals, generating real impact in the lives of people with rare diseases, disabilities, or in vulnerable situations.
In 2025, his new challenge focuses on helping those living with autism spectrum disorder (ASD), through the “Horizonte” project by the Autismo Sevilla association.
A challenge that brings us together
At 4:00 p.m. on September 25th, Muñoz Escassi will start a 42-kilometer marathon — 211 laps around the ROOFTOP track at oxxeo — accompanied by 14 partner companies who will each run 3 km stretches to support him.
The race will not be competitive and will take place at a comfortable pace — between 5:30 and 6:00 minutes per kilometer — so that teams can focus on what truly matters: enjoying the moment, sharing the experience, and contributing their effort to a transformative cause.
Participation involves a contribution of €2,100 per company, equivalent to €10 for each of the 211 laps that Juan Luis will complete during the marathon. The donation will be managed by Fundación Gmp and will go entirely to the “Horizonte” project.
What does participation include?
Each participating company will receive:
• Registration for 8 runners to cover the 3 km alongside Juan Luis.
• Inclusion of the company’s logo in the official event communications.
• A selection of personalized photos of the 8 runners during the race.
• Production of a corporate video, if requested by the company.
• A commemorative medal for each runner, as a symbol of their commitment.
Join the challenge
The registration deadline is September 5th.
If your company would like to be part of this unique experience, all you have to do is commit to the challenge… and lace up your shoes.
On September 25th, we have a date with the heart.
We run again, we believe again.
How can you register your company or get more information?
Send an email to info@fundaciongmp.org
Call +34 91 444 28 13
